board of directors

DANAIELLE TRAMMELL

Danaielle has been with Sam’s Club/Walmart for 17 years. Danaielle originally worked at Walmart as a cashier and held other various roles before coming to Sam’s Club Home Office about 12 years ago. Danaielle is currently the Senior Merchant for Sam’s Club Cafes and the Co-lead for the Women in Fresh resource group at Sam’s. Danaielle is also on the Leadership Team for the PRIDE organization for Walmart Corporate. 

Danaielle is passionate about our youth and knows how hard teenage years can be and understands that it really does take a village! Danaielle would like to get her hands dirty and help our local youth THRIVE now and forever.

GREG SPRAGG
Greg Spragg is a highly accomplished retail executive with broad merchandising and operations experience. He has been an advisor to large-scale retail, start-ups, specialty retail, turnarounds, global private equity, consumer goods, and brand management firms. He has held senior-level executive positions at the Walmart Stores, Inc., Sam’s Club division where he also served on the Walmart Executive Committee for seven years.

While at Sam’s Club, he separately led Merchandising & Replenishment as Chief Merchant and domestic Operations as Chief Operator. He was known for a focus on results, leading process transformation, and a commitment to integrity, service, and excellence earning him the distinguished, Sam M. Walton Award of Excellence. He led successful corporate initiatives in packaging and fair trade through a genuine commitment to sustainable business practices. Prior to his 10-year stint at Sam’s Club, he held multiple C-Suite positions at Ahold, USA. Greg is the co-founder of TASC and has served on numerous NWA non-profit boards, having previously chaired the Rogers Lowell Chamber of Commerce and The Cancer Challenge boards. His board work extends to multiple for-profit advisory boards. He is a Member of the National Association of Corporate Directors.

LATRICIA HILL-CHANDLER

LaTricia Hill-Chandler is the first Diversity and Inclusion Officer for Arvest Bank. In this role, LaTricia serves as the primary subject matter expert and architect of Arvest’s diversity and inclusion and cross-cultural relations plans and programs. This position oversees the identification, development, implementation and evaluation of the initiative across the 4-state footprint of the organization.

LaTricia holds a Bachelor’s of Business Administration degree from HBCU, LeMoyne Owen College, and a Master’s of Science in Management from Indiana Wesleyan University. LaTricia also has earned credentials as a Certified Diversity Executive from the Institute of Diversity Certification. LaTricia is a graduate of the Stanley K. Lacy Executive Leadership Series (Class XXXVI) and has won numerous awards including Champion of Diversity, presented by the Indianapolis Recorder and Indiana Minority Business Magazine, and the Indianapolis Choice-Avatar of the Year, presented by the National Association of Women Business Owners Indianapolis chapter.

A highly energetic and sought out speaker, LaTricia’s multi-industry experiences, coupled with her passion and authentic style of delivery for Diversity and Inclusion topics have helped bring awareness and bridge the gap for many people. LaTricia and her husband, Derrick have one daughter, Dyllan, and one pet-son, a 9-lb morkie, Bentley.

MATT KENDALL

Matt Kendall is the Senior Vice President at Arvest Mortgage Company and the Executive Director of Administrative Operations at Central Mortgage company where he is responsible for all information technology, vendor management, litigation, training and development and project management. 

Matt believes our children and teenagers are the most important individuals in our lives and that we must provide them with the utmost support and resources we can.

HADLEY HINDMARSH

Professionally, Hadley has gravitated towards and focused on work that directly impacts the needs of children, adolescents, and teenagers. Hadley is a licensed attorney in the State of Arkansas, receiving licensure in September 2007. Hadley has had the opportunity to represent clients in many areas of the law; and in October 2009, Hadley became a certified Attorney Ad Litem in order to advocate for the best interests, rights, and safety of court-involved children. 

Hadley believes TASC programming provides an important opportunity to help bridge that gap and provide support, encouragement, and tools for constructive change and positive engagement in addressing current issues and identifying resources to support teens’ future goals.

JIM CORBETT

Jim does analytics and consulting for the Bentonville Film Festival and has spent time providing support in the community at organizations including TASC, Open Avenues, American Red Cross, and the Boys & Girls Club. 

Jim has been on the board of TASC for 5 years and loves having the opportunity to have a positive impact on the youth of our community.

KEITH BARBER

Keith is the Managing Director of Digital Engagement at Tyson Foods.

Keith has used the opportunity to serve on the TASC board to utilize his skills and experience in ways that give back to the community and improve the lives of others at a grassroots level.

HEIDI DENNIS

Heidi has been a Licensed Counselor since 2011. She currently works as a Therapist at The Joshua Center.  Prior to pursuing a career in counseling, she was first introduced to TASC when she worked as a Juvenile Probation Officer with Benton County.  There, she had the privilege of joining in on community service projects through TASC with the teens that she worked with. 

She firmly believes that empowering teens by both pouring into them and giving them an opportunity to pour into their community makes a tremendous impact.  In addition to being on the board at TASC, Heidi also serves as an advocate for teens in foster care through CASA.

melanie o'patry
VENUS N. WEAVER

Venus N. Weaver is currently an educator for Rogers Public Schools and is a passionate advocate for the education of our future generation of students. Mrs. Weaver received her undergraduate degree in Early Childhood Education from University of Arkansas- Fort Smith. She then started her education career for Fort Smith Public Schools and quickly became passionate about teaching English Language Learners. She attended Arkansas Tech University to receive her masters in Teaching English as an Other Language (TESOL). Her husband Jeff and two daughters, Brooklynn and Kylie relocated to Rogers, AR in 2016 where she was able to inspire young minds by building rapport with both students and parents. She could not settle with being a classroom teacher and continued her education at Arkansas Tech to receive a certification in Educational Leadership. Venus believes in using her talents and time to impact not only her school community but also the community in which she lives. Being a part of the TASC board will allow Mrs. Weaver to reach more than those who she comes in contact with in a school setting but allow her to reach beyond to be an asset to the community of NWA.

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MELANIE O'PATRY

Native Arkansan, Melanie O’Patry, is a seasoned marketing and event sponsorship consultant with over 25 years experience. After attaining her undergrad in Business and graduate degree in Sports Management at the U of A, Melanie began her career in the National Events division of the U.S. Olympic Committee in Colorado Springs. Since then, Melanie has held leadership positions and consulted in marketing and sponsorship for organizations such as the 1996 Atlanta Committee for the Olympic Games, 1998 Super Bowl Host Committee, The Diabetes Research Institute Foundation and The Who’s charity – TeenCancer America. After living in Colorado and Georgia, Melanie spent
20-years residing in Los Angeles where she pursued and held various positions within the film and television industry. She created and managed marketing programs for The Producer’s Guild of America,The American Film Market, and Crystal Sky Pictures that included initiatives at the Cannes Film Market, the Milan Film Market, the Sundance Film Festival, and the Maui Film Festival. Today, Melanie continues to consult and develop marketing campaigns. She is also an active volunteer at The Neighborhood Church as Marketing Lead for their fundraising expansion campaign, which will break ground on two new buildings in the coming months. Melanie and her husband Bryan met while working for the Olympic Games in Atlanta and have been married 22-years. Melanie’s most important role is mother to her three children, ages 12, 12 and 15. She values family, connections (new and old), community, her cats, and faith in Christ. Her favorite hobby includes supporting the Monarch population by planting milkweed and raising butterflies. To date, she has released over 800 Monarchs.

ALEX TUMMONS

Alex Tummons has spent her career passionate about digital marketing and technology. She is currently in Marketing Operations at Tyson Foods, but has spent time working with various CPGs and industries across NWA. With a background in professional dance, she has spent the last 10 years teaching children in the community dance and theatre arts. She frequently volunteers with the Miss America Organization, holds mock interviews for young professionals, and is passionate about building confidence in young women throughout the state of Arkansas. Alex currently uses her background in marketing to allow TASC to serve and reach more of Northwest Arkansas.
Her favorite thing about TASC is how it works to build up skills and self-confidence for teens in our community.